Customer Journey Mapping
What is a Customer or Buyers Journey?
Our workshops are done in 3 parts
Full Customer Journey Mapping Workshops
Marketing Optimisation Systems
Marketing across various channels can be costly. Ensure you're investing wisely to maximise returns. Marketing must drive sales; if not, it's wasteful. BEAM Automation offers comprehensive analysis of your marketing efforts and strategies for sales optimisation.
Here are some steps & audits we undertake.
Marketing Spend
Collateral review and optimisation
Marketing Effectiveness & Conversion
Marketing expenditure analysis
Marketing Channel review
Inbound and Outbound marketing review
Competitor analysis
Sales Optimisation Systems
Capturing leads or engaging new potential customers is one thing, but to have a solid and robust Sales System to close and upsell/cross sell is even better. We help SME’s craft this process together so that it can work across multiple products and services, plus be adaptable to sales teams that want to expand and easily replicate for new sales staff.
Here are some steps & audits we undertake.
Understanding the current sales processes (if any)
Clearer understanding of the customer
Identify buyer signals and triggers
Leavering CRM’s to systemise and automate some the steps
Leverage AI to be utilise and aid in the journey
Crafting easy sales tools for teams to use, but also make the buying process easier for the customer
Reporting on Sales performance for teams and managers
Other aspects we look at...
See where gaps and identify more opportunities
See where you’re spending & wasting expenditure
Identify what channels are working and converting best
Identity the best channels where your audience lives
Strategic ways to amplify offering or messaging
Develop a clear pathway from prospect to customer stage
Fill sales funnels
Minimise spend - maximise conversions
Pricing
Where to start?
Look to book a 30 min consultation with us first, to identify what areas need most assistance and to be priced accordingly.